Sometimes being environmentally conscience just makes good business sense ... and Bettcher Industries practices just that.  And Bettcher is a good neighbor practices sensible environmentalism, for example:

• No painting, etching or metal coating is done at Bettcher Industries
• Active programs to reduce waste and product scraps
• Energy Star and high efficiency lighting, computers and motors is utilized throughout the complex
• Metal shavings, scrap and oils are collected and recycled appropriately
• Installed low flush toilets and motion-activated faucets
• All literature is printed on-demand, so there is virtually no obsolesce or waste
• Each Bettcher facility has and uses video conference rooms are used to minimize travel
• Products are redesigned to require less packaging
• Building construction was done to promote natural light and energy efficiency

Sensible Sustainability

As an example of Bettcher's commitment to the enviornment our Bettcher foodservice products make possible sustainability for breaded items in foodservice operations.  To serve breaded fried foods, many restaurants relie on heavily-packaged, frozen breaded items from food distributors.  To prepare these items, processors battered, bread and then par-fried to set the breading.  Before freezing, most  are blast-chilled, then bagged, boxed and put into a case.  Finally they are trucked from processor to distributor and finally to the local restaurant.

The Optimax^® Sustainability Model

The Bettcher Optimax^® automatic breading machine provides a sustainable solution were a local restaurant can order fresh, never frozen, locally grown and processed chicken.  Then using the Optimax^® breading equipment, they are fresh breaded on site.  Additionally, this efficient process is much less costly drastically reducing the food costs at a time when food inflation is out of control.  Plus, special recipes may be developed to delight your customers with fresh, unique breaded food.  The Optimax^® breading machine also extends the fryer oil life by almost 10%.

If the numbers aren’t enough to convince you, the flavor profile will.  Customers feel better about freshly cooked products, but it is the taste that will keep them coming back.

Benefits:

• The freshest possible product.  Never frozen—you never know how old that frozen onion ring might be
• Freezing is completely eliminated
• Reduced trucking, eliminating shipping from processor to distributor to your store
• Less packaging
• Origin of chicken is known.  Makes it easy to source a local, organically raised bird
• Improved flavor profile
• Labor efficient (vs. hand breading)